CraftLab 2026CraftLab 2026
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Who you are

You're the Brand Manager for Aer Clip — GCPL's clip-on car-vent freshener. Two years ago it was your idea on a whiteboard. You fought for the budget, sat through the factory trials, rewrote the pack three times, and lived in the market watching people pick it up. You gave it everything.

And it worked. Aer Clip became a category leader — one of the launches the company still talks about. It's not just a product on your slide. It's yours.

Aer Clip — on the Brand Manager's desk
Aer Clip · the product on your desk
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